The Official ActiveRain Guide

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15 Quick SEO Tips for Real Estate Bloggers

  • Block Duplicate Content - With the nifty All In One SEO pack for Wordpress, you can easily set your category and archive pages to be noindex/follow… meaning that Google will follow the links to the individual articles, but not index those pages which will help guard against the duplicate content problem.  For those of you not running Wordpress, try turning off your archives, and not placing posts in more than one category.  Read more about: Multiple categories & Onsite Duplicate Content.
  • Keyword Research Before You Post - This little tactic has helped me tremendously.  Before you get ready to hit publish, run the keyword phrase that you used in your title through a keyword research tool like Google’s Keyword Tool.  You may often find that with just a slight variation, you’ll be targeting phrases that get a higher volume of searches.  For more help on keyword research, read this post I wrote about the money tail.
  • Internal Link Juice - In order to properly pass Page Rank, and link value to deep pages of your site (like older blog posts), you’ll want to link to these posts often.  This can be achieved through a related posts section, or by simply linking back to previous articles as resources.  Sometimes a few basic internal links with proper anchor text can have a great effect on that page’s ranking.  Andrew Shotland gave a great tip related to this when I interviewed him about local search marketing.
  • Keep Your Link Count Down - This can be a problem with some blogs… too many links on one page.  It can water down your internal Page Rank, and cause problems with full indexing.  Generally, try to keep the number of links on a single page below 100.  Google has said that it may not crawl any links past the 100 mark.  So be careful with your categories, archives and blogrolls.  These are the things that can eat up your links fast especially on the home page and category page.
  • Use Unique Titles For Blog Posts - Diversify your ranking potential by using unique titles on blog posts.  I’ve written about this topic extensively here: Keyword Cannibalization.
  • Each Post is a Ranking Opportunity - View each post you write as a new opportunity to rank for a unique keyword phrase.  Each post has it’s own content, title, title tag, and URL slug making it a prime candidate for unique ranking for certain phrases.  Don’t try to target the same phrases over and over in each post.
  • Use Heading Tags - Not only is this important for usability, it’s vital for search engine ranking.  If you are targeting a phrase in the title of the post, try to incorporate that phrase somewhere in the post within a heading tag.  This will also break up the article nicely and make it easier to read.
  • Label Pictures Properly - Each picture should include the tag that can be used to describe a picture with text.  Be descriptive, but try to also include keyword phrases that you are targeting.
  • The Perfectly Targeted Post - When you are attempting to rank a post well, you must do the following: 1. Identify a keyword phrase  2. Place the phrase in the post title towards the front  3. Place the phrase in the first sentence of the post  4. Use at least one subheading in the post that includes the phrase  5. Place the phrase in any images on the page using the alt tage.  6. Let the phrase flow naturally throughout the post.
  • Write a Linkbait Post - This is a post that is written for the sole intention of building more links to the website through viral popularity and interest.  It could be something funny, something controversial, a hoax, insider news, a free resource, and more.  Just about anything can be linkbait if it ends up getting other people to link to you.
  • Create Link Clusters - Each post has it’s own keyword phrase ranking potential in the search engines (usually based on the keywords used in the title and body).  Create extra links to pages like this in clusters.  Example:  you have a post that is targeting: “blue widgets”.  Create 10 links to that post from other related articles with that exact anchor text as the link: “blue widgets”.  This can dramatically increase the ranking of that page for the chosen keyword phrase.
  • Leverage Strong Pages - Every website has a few strong pages.  Usually these are the most popular posts that have the most incoming links and comments.  These pages can be leveraged to help build the authority of other pages on the site that may not be performing to their full potential.  Link generously.  Try using this tool for finding your strongest pages.
  • Monitor 404 Error Statistics - Using Google Analytics and Google webmaster tools can help identify error statistics.  Keep your eye 404 errors for pages that get consistently accessed.  It probably means that there is an old link to that page that is bringing traffic to it.  You’ll want to set up a 301 redirect for the 404 error page, or talk to the webmaster of the other site to have them change the link to a working page.
  • Check Status of Outgoing Links - Many times the pages we link to get moved, taked offline, etc.  It’s important that all of your outgoing links work properly so your readers can be taken to outside resources that actually work.  Try this dead link checking tool.
  • Find Missed Link Opportunities - Many times, your company or website can be referenced online without the actual hyperlink.  It can be an effective strategy to find these references and ask the webmaster to turn them into a link.  Use this query to find pages with these references.

Comments

Though I did get most of what you wrote, can you re-write this as if you are telling it to a 5th grader.  There are many that are just getting started in the internet world and this is a bit over their head.....not the process, just the verbiage.  Excellent content.  I did not know how much I was doing right by accident........

Sell on.....

Posted by Tim Moncrief - Austin (Bartlett Real Estate Group of Keller Williams ) over 2 years ago

Not may comments here. I think the idea of providing tips is great but maybe several at a time...that list looks overwhelming.

Posted by Michael Caruso Real Estate Group over 2 years ago

Invaluable tips, as always.  I think this requires a re-read in the morning when I'm fresh.  fully conscious.  LOL.  Thanks, Justin.

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) over 2 years ago

I agree with Michael the list is a little overwhelming.  It has great information, and I have bookmarked it so I can come back and get a bit more at a time.

Posted by Christine Donovan Costa Mesa CA Homes Broker/Attorney 800-610-7253 DRE01267479 (Donovan Blatt Team - Donovan Group Realty) over 2 years ago

yellow busIf you only knew how much I wish I understood this stuff...it is just so far over my head.

I have to ride the special yellow school bus for this stuff....

Posted by Sherry Scales, REALTOR - Austin TX Real Estate (HomeNet Realty) over 2 years ago

You have just added so much great tips. I'm bookmarking this one to keep coming back to. Thanks!

There is no short cut to SEO, is there?

Posted by Loreena Yeo, Realtor®| Frisco TX Community Ambassador (214)783-2210 (3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co.) over 2 years ago

Justin,

Tim is right. I feel like I am only grazing on the  surfice. Each thing sort of clicks, but it is too over my  head. I bookmarked, but can't answer how coming back to it will help me.

Posted by Jon Zolsky, Daytona Beach, FL. FunCoast Realty, 386-405-4408 over 2 years ago

Hi, Justin! Ahem, I'm going to have to come back and re-read.  There may only be 15 points here, but it might as well have been 150.  : )  Thanks for sharing.

Posted by Yolanda Hoversten | Broker | Illinois Real Estate (Prudential One Realty Centre) over 2 years ago

Hi Justin..Do you think when I come back from ReBar camp I will have a better understanding..I too am bookmarking..U are just brillant..you shine like a diamtweet thisond in the bright sunlight..Thank you

HelpfulHannah your friend in Philadelphia

Posted by Hannah Williams (Re/Max Eastern inc.) over 2 years ago

Thanks Justin: good tips ,You sound like a pretty bright guy.

Liz

Posted by Elizabeth Benefield (Montana Country Real Estate) over 2 years ago

Justin, I would tell you that you are a pretty smart dude if I didnt think it might go to your head, lol.  Your tomatoe blog is one of the most concise and to the point tools on the entire Active Rain.  It should be mandatory reading for everyone the day the start their first website or blog.

Posted by Robert May - Lethbridge REALTOR ® and Mortgage Broker (Verico Canada First Mortgage/ Rainbow Realty) over 2 years ago

Justin- Thanks for the blog. Good ideas and if we just try one new one then it is well worth reading.

Posted by DeShazer Ryan Realty over 2 years ago

Whew, that's a lot of tips.  But SEO is key unless one is going to pay for position.

Posted by Richard T Dolbeare (RA), ABR, CRS, RSPS, BS/MS - Engineering Hawaii Dreams Today (Keller Williams Realty) over 2 years ago

Wowsa! Such great information here. I'm so excited about your SEO tips. I can't wait to start applying them to my three websites and other web marketing strategies. I feel like I found a gold mine and I can't wait to start digging. THANKS!!!

Posted by Nannette Martin (Prudential Real Estate Professionals - Team Tate) over 2 years ago

as always, both informative and useful.  My only thing is that when I'm writing a blog post, trying to keep all these SEO tips in mind is , er, trying.

Posted by Ken Montville -- the MD Suburbs of DC (RE/MAX Advantage Realty) over 2 years ago

I will also bookmark this one as I try some of your tips. Thanks

Posted by Mark Artesani Huntington Bch Fountain Valley (Keller Williams Realty) over 2 years ago

Justin, thanks very much for the tips.  Now to remember and implement them, that's the hard part!

Posted by Gabe Sanders, Stuart Florida Real Estate (Martin County Residential Homes, Condos and Land Sales) over 2 years ago

Justin, I didn't know about the Leveraging Strong posts. Thanks, I know what mine are but I need to check this out to see how I can leverage them. I was mentioning a few of these in our Board of Realtors Director meeting this past Tuesday and only one other Director understood any of it.

"Missy, just pick out a task force, I have no clue what you are talking about".

Posted by Missy Caulk-Ann Arbor-Realtor® Ann Arbor Real Estate (Keller Williams-Ann Arbor) over 2 years ago

Hi Justin, Thanks for all these great tips. I just learned last week that duplicate content hurts your indexing in Google but hadn't done anything to work on fixing that problem. You've prompted me to look into putting the All in One SEO pack on my WordPress blog. I didn't know a lot of the other tips either...knowing this information will definitely help!

Have a great holiday weekend,

Anne Rains

Posted by Anne Rains -Bethlehem Georgia Real Estate Agent (Real Estate Agent for Keller Williams, Atlanta Partners) over 2 years ago

Justin: I think this is an incredible list of SEO tips. Some I knew, some are new:o)) I always appreciate your in depth posts on improving our blogs and web sites. I will be combing through my outside outside blog today and applying your suggestions. It takes time, but it is so worth it to be on page one of Google. I hope you will keep posting on this level for those of us that understand and appreciate this valuable information.

Posted by Michelle Minch Home Staging Los Angeles & Pasadena, CA (Moving Mountains Design Home Staging, Pasadena, CA) over 2 years ago

Great stuff as always - bookmarked for later!

Posted by Steve Kappre | NMLS# 217008 NJ Mortgage Loan Officer | 856-419-3561 (Treasury Mortgage | Mortgage Company - New Jersey) over 2 years ago

Justin, most of this is new to me. I'm going to have to return and read the other posts you mentioned. Maybe I'll figure it out.

Posted by Connie Harvey Realtor Nashville TN Real Estate (Pilkerton Realtors) over 2 years ago

Good stuff, thanks for this...

Posted by Jennifer Dazet Baton Rouge Real Estate (KELLER WILLIAMS BATON ROUGE) over 2 years ago

Great information Justin - keep the tips coming

Posted by Billie Hillier Prudential Americana (Practical Real Estate Marketing) over 2 years ago

I must admit - I am so grateful that you posted all of these great tips, but I need to figure out what you were talking about with many of them.  I am excited to give the few I understood a shot and see if it helps.  I have bookmarked for reference!

Posted by Sheila O'Mara (Staged SO Right) over 2 years ago

Where are the rest of the tips? 

Of course, I know just enough to be dangerous.

Posted by Lane Bailey - REALTOR & Car Guy (Diamond Dwellings Realty) over 2 years ago

Everybody is impressed by the list, but overwhelmed by the quantity. In a way I don't blame them. I do a lot of SEO work personally and professionally and I learned a few things from your list, so it's clear you had sophisticated content. For those battling to do better on their own site, I'd emphasize your suggestion  about "The perfectly targeted post". That tip alone defines good practice for SEO.

Posted by Dave Roberts (Healdsburg Sotheby's International Realty) over 2 years ago

Agreed on the post, as well as your class yesterday,(Denver RE bar) clearly GREAT CONTENT, but a little over some of our heads.  I learned when talking about staging, that even if people don't ask questions, it's not because they are too timid to ask, it's because they don't know WHAT/HOW to ask... I did learn some things from your class, and from your post, so still a positive!

One question that came up in the car on the way home, (from the Realtors in the car): You said that you believe a combo blog website is a good thing, contrary to what Lorelle from WordPress said.  The Realtors seemed unaware of any combo situation where they could incorporate IDX...any suggestions?  I know I have gone way OVER comment status, should have been an e-mail, but it is important to many... Thanks for sharing your insight!

Posted by Cheryl Marantino over 2 years ago

Right spot on!... Justin, thanks...

A great refresh... It's so easy to forget some of these essential building blocks.

René

Posted by René Fabre (First American Title) over 2 years ago

Hi Cheryl,

Glad you were able to take a few things away from yesterday.  It's extremely difficult to cater to such a diverse audience. 

 

When I do a website/blog I keep everything on the same domain name using Wordpress.  This would be an example:  smithteam.com 

The pages make up the "website" portion, and the blog and "posts" make up the blog section.  IDX can fit into just about anything....

 

Sorry to all the others that this may have been too advanced.  Again, I can't always cater to every type of person.  I had a person at REBarCamp Denver yesterday ask me in these exact words:  "how do I do a website?".... 

Posted by Justin Smith | SEO, SMO & Blogging Consultant (Searching Solutions) over 2 years ago

Justin...I too don't grasp all of this...and would like to lock myself in a mountain cabin or some such place for a week and just do nothing but work on all these kids of things!

Until then, bookmarked and will be back to follow up!

Posted by MyMidtownMojo.com Thomas Ramon Realty over 2 years ago

Thanks Justin, I will forward this info!  I believe you about the "how do I...?" because as you said, it was a very diverse group with all varieties of skills, talents, years and goals!

Posted by Cheryl Marantino over 2 years ago

Hello again, Justin.  While this post is too advanced for me, I'll take my time to understand and apply what will work for me.  Thank you again and I'm subscribing to learn more. 

Off topic, everyone, please remember our service members who sacrificed for our country.

Posted by Yolanda Hoversten | Broker | Illinois Real Estate (Prudential One Realty Centre) over 2 years ago

Justin,

Great Post.  I think some some of the previous comments were right on.  This was very informative.

Thanks for sharing,

Matt Naumann

Posted by Matthew Naumann Goose Creek, SC Real Estate Agent (Exit Realty Charleston Group) over 2 years ago

Great post and good information.  I especially like what you said about the duplicate content issue and archives. 

Personal Financial Guide

Posted by Seth Callen (Farmers Insurance) over 2 years ago

Justin:  I could spend my entire day reading all of your great posts.  Instead, I'll have to bookmark them and read them in the wee hours of the morning.  You have such great tips and advice, I don't won't to miss an of it.  Thank you.

Posted by Donna Yates, Associate Broker North Georgia Blue Ridge Mountains (Coldwell Banker High Country Realty) over 2 years ago

Justin, this is one of the most useful SEO articles I have seen.  Thanks for your contribution.

Posted by Brian Schulman - Your Lancaster County, PA Real Estate Expert (Coldwell Banker Select Professionals, Lancaster PA) over 2 years ago

Wow!  What alot of great information.  It's alot to take in but something I will read again and again until get it down.  Thanks.

Posted by Team Honeycutt (Allen Tate) over 2 years ago

Wooops. Clients postponed tonight, so I've had a glass (okay, two glasses) of wine. Will bookmark and try to digest tomorrow. So glad I found this blog!

Posted by Lori Cain - Midtown Tulsa Real Estate www.tulsahomeforsale.net 918-852-5036 (Chinowth & Cohen Realtors ) over 2 years ago

Justin, I find reading your posts  is very informative,  at the same time it is like when I studied Latin in HS I memorized, regergitated the info  to get thru the class and the following year I understod what I learned the year before:))Hence it is bookmarket for re-reading and implementing. Thank you again for your wisdom.

Posted by Endre Barath,Jr. 310.486.1002 (Beverly Hills,CA. Coldwell Banker) over 2 years ago

I love your posts -- and figure if I can actualize one tip each time I visit, learn one new thing to think about I am getting better at blogging, or SEO, or making my site sticky, etc.  thanks for all your info.

Posted by Alexsandra Stewart, Broker -Portland Oregon Real Estate- (Remax equity group) over 2 years ago

Justin,  Thanks for all the really helpful information, though I have to admit that some of it goes way over my head.  I've bookmarked this and will plan to come back again and again. 

Posted by Vicki Pedersen, ABR, GRI, CDPE - Riverside and Corona CA Realtor (Pedersen Real Estate) over 2 years ago

I'm new to blogging, and learned as much from this post as I have from all the other research I've done. Outstanding post!

Posted by Pat Palmer-Realtor, Upland, CA 91786 (Forefront Real Estate/ Forefront Mortgage) over 2 years ago

Gotta come back to read all these - bookmarking and hopefully getting too soon!

Posted by Steve Kappre | NMLS# 217008 NJ Mortgage Loan Officer | 856-419-3561 (Treasury Mortgage | Mortgage Company - New Jersey) over 2 years ago

what a great post of information!  I too am bookmarking for further reference!

Posted by Naoma Doriguzzi - New Media Director (Keller Williams Realty - Virginia Beach) over 2 years ago

Justin, Thanks for taking the time to provide such concise and helpful information.  Slowly, very slowly, I'm learning a little more to add to my website, and SEO knowledge base - with plenty of help from folks like you.

Posted by Lynn Johnson, Owatonna, MN Real Estate (Coldwell Banker Home Connection) over 2 years ago

Justin,

Great Post.  Lots of great tips.

Thanks for sharing,

Matt Naumann

Posted by Matthew Naumann Goose Creek, SC Real Estate Agent (Exit Realty Charleston Group) over 2 years ago

Hi, Justin. I am new To Active Rain and new to blogging so I'm learning as much as I can as fast as I can. Thi sis really useful information...thanks1

Posted by Leslie Helm/Real Estate For Trail Riders (Tennessee Recreational Properties) over 2 years ago

thanks so much for the great information.

Posted by Dan and Rachael Polakovic London Ontario Real Estate Professional (Realty Executives Elite Ltd Brokerage) over 2 years ago

Justin  I book marked.  I'm sure I will get to a point that I can come back and understand some of this.  I'm fairly new and not quite sure how everything interfaces.  thanks for the info.

Posted by Bonnie Vaughan CNE SFR - Buyers/Sellers Lackawanna & Surrounding Counties (Re/Max Home Team) over 2 years ago

Hi, Justin. Me again. I'm still learning...this time around I understand what you said about creating link clusters but I don't know how to do it. Can you point me in the right direction? Thanks!

Posted by Leslie Helm/Real Estate For Trail Riders (Tennessee Recreational Properties) over 2 years ago

Justin---Great information! I understood some of the post but must admit that I am far from tech savvy. Perhaps breaking down each one of those bulleted points and provide an example and make each bulleted point a blog post. (Lots of posts)!!!!

I know that in techspeak what you posted is bottomline primo information, but for those of us who need a sufficient nudge to get this stuff....smaller chunks would be so helpful! Thankyou again for posting resourceful tech tips!

Posted by Nancy Flanagan (Wainwright Real Estate---Virginia Beach, Va) over 2 years ago

Thanks for the nice post that's full of information. I will look for your other posts.

Posted by Rich Cederberg- Albuquerque Real Estate Agent (Venture Realty Group) over 2 years ago

Justin - This is great information, and this information has also been taught by some here on Active Rain.  The thing is, I have seen these things really work.  Thanks for putting them in a concise list for us to reference.

Posted by Troy Erickson - Your Chandler, Gilbert, Queen Creek Realtor (Terra Solis Realty, LLC) over 2 years ago

Justin - I enjoyed reading this. The tip about having too many links is one that i had not seen yet. Once again, thanks.

Posted by The Brewer Group Franklin Tn Homes (Benchmark Realty) over 2 years ago
Justin: How do eat an elephant --one bite at a time, so I am going to review this info again and again, thanks for the post.
Posted by Lorraine or Loretta Kratz-Certified Negotiation Consultants (Crescent Moon Realty, Inc. & Land N Sea Auctions.) over 2 years ago

As a fellow SEO enthusiast, your tips are spot on.  Thanks for the excellent reminders.

Posted by Tarris Rogers - Bend Oregon Real Estate (Becky Breeze & Company Real Estate) over 2 years ago

Good stuff - I will start labeling my photos from this!  Jason

Posted by Jason Tucker over 2 years ago

Great information and very comprehensive. You've packed  a lot of info into a small posting. I suggest any attempting to manage their own SEO campaign to save/print Justins post and use it as a reference.

Posted by Jeff Colby President/CEO (OmniQuest Media Labs - Obeo Distributor) over 2 years ago

It is a lot of information and I am taking it in. I do need more help with SEO. Doesn't it take awhile to reap the rewards of good SEO?

Posted by Cassi @ Knightyme Video Tours (Knightyme Video Tours) over 2 years ago

Justin,

There is a lot here, and for the advanced blogger. Thanks for all the links. They help. I really need to get back into my Google analytics. It has been some time absent.

Richard

Posted by Richard Smith FHA VA Rural Development in TN GA over 2 years ago

This is an excellent post. Thanks for all the great information. I am on my way to try your suggestions.

Posted by Byron Robinson (Realty Dream Makers) over 2 years ago

Great tips! I too have bookmarked it to come back and try to digest a bit at a time.

Posted by Team RLW REO Network over 2 years ago

Great post as usual. It looks I have to bookmark most of your posts.

Posted by Haris Dedic, Mount Prospect Real Estate (Prime Realty Group 847-878-2588) over 2 years ago

Thank you for the tips and great reminders. Darn, I just posted and now I need to go back and do what you said to tweak it better.

Posted by Michelle Carr-Crowe (408) 252-8900 Sells San Jose, Saratoga & Cupertino homes (Just Call ... (408) 252-8900 . Keller Williams Cupertino) over 2 years ago

Thank you for sharing

One of the tactics that I learned is to re Task previous blogs posts. By adding hyperlinks from the past posts that are still relevant by topic, I add link to current pages om my website.

Ex;  Blog from Last year, Now I have a new page(s) of content,  Open and edit past blog post to add hyperlink page that now exists.  

Cheers

David Pylyp

Living in Toronto

Posted by David Pylyp (RE/MAX Realty Specialists Inc.,) over 2 years ago

i very seldom "get it" the first time.

but i went to google's keyword tool and i'll revisit, and mess with it, to see where it leads me, and what i might learn.

Posted by Jay Beckingham (Southwest Funding) over 2 years ago

Good info, although I can't get the All in One SEO pack to work for me. Must have messed up my Wordpress install somehow. Found some other plugins that do similar things though.

Posted by Nancy Dennis (Coldwell Banker Residential Brokerage) over 2 years ago

From the comments here, sounds like you're one of those lucky guys that can make lots of posts out of this one list (more frequent posting is good for SEO too, right?!?) But seriously, great tips. A few little changes here and there can really help you start moving up in the search engines.

Posted by Rich Rogala - Real Estate Marketing Coach (Consistent Clients) over 2 years ago

Great post content. I had to bookmark this one!

Posted by Martin Dragnev, SFR (Colorado Group Realty, Steamboat, CO~Call 970.291.9412) over 2 years ago

Thanks for taking the time to put this up.

Posted by Alexandria Virginia - Real Estate Editor (Featuring Susan Craft, CRS, REALTOR® - McEnearney Associates) about 2 years ago

This makes a good check list to add/ edit your content in a way that helps consummer. If they don't see you content is useless

Posted by Bonner Thomason CRS, ABR, GRI, e-Pro (Keller Williams Realty) about 2 years ago

Justin, this is a great post! Very educational. I'm going to print and save it as a reference. Thank you!

Posted by Anthony Ebright - Home Loans - Purchase and Refinance Mortgages (FHA, VA, Conforming, Jumbo - Wells Fargo Home Mortgage) about 2 years ago

I love the idea of "cluster links" never heard that before.

Posted by Linda Lohman- Former Teacher/Broker (Fonville Morisey Realty) about 2 years ago

I love your tips and I love your blog, thank you for the tips. 

Posted by Sun City Grand Homes Surprise Arizona Arizona Retirement Communities (Ken Meade Realty Sun City Grand Office) about 2 years ago

looks like  a great article.  I will read this evening.

 

In the meantime i have a question if anyone can answer.  How do I put the video on my active rain for the listing.  I had done one but cannot remember.  Anyone ....can you help. please send me message at info@gtawesthomes.com or post comment

Posted by Maya Garg,Broker, (ASA)(ASP) Churchill Meadows,Erin Mills,Square1 (Royal Lepage Kingsbury,Mississauga, Ontario) about 2 years ago

Wow Justin what a "kick______" post with some great tips, thanks for sharing this info and if you had posted this in one of my groups I would have jumped on this and featured it!

Vegas Bob

Posted by VEGAS BOB (REALTY ONE GROUP - LAS VEGAS, NEVADA 702.443.7156 ) about 2 years ago

Excellent tips.  This is a hard subject for many people to understand. Everyone should take the time to learn about SEO, it is very beneficial.

Xposure Real Estate Photography -- www.PropertyXposure.com

Posted by Xposure Real Estate Photography (Western North Carolina) (Xposure Real Estate Photography) about 2 years ago

Exceptional post and covers all the basics.  Wish I would have found this earlier as it took a couple of months of research to obtain this info elsewhere.

Posted by Fred Doleac - Virtual Homes, Inc. almost 2 years ago

Wish there was an easy short-cut to SEO. Thanks for the great information!

Amy Mooney @ Classic Coastal Homes

Posted by Classic Coastal Homes (Coldwell Banker Platinum Partners ) almost 2 years ago

Great post!  I'm going back to change my keyword searches on my latest blogs!  Thanks for sharing!

Posted by Natalie Kirstein (John R. Wood Realtors) almost 2 years ago

Justin,

Thanks for sharing this information.  I think I will need to work on it a little at a time.

Posted by Richard Weeks, REALTOR®, Broker, Vice President General Manager - Texas (Morris Williams Realty) almost 2 years ago

Justin, thanks for the tips.  I'm going to have to re-read this a few times.  Much appreciated!!

Posted by Brian Burke Your Realtor & Foreclosure Expert (Coldwell Banker) almost 2 years ago

I printed this one out for reference

Thanks

Posted by Keith Landis - Pennsylvania Mortgages (NMLS#137243 Keystone Home Finance, Pittsburgh PA) almost 2 years ago

These are great reminders on some things I've been neglecting, like doing some keyword research regularly.  And some tips I haven't heard before. Thanks!

Posted by Chris & Karen Highland (Turning Point Real Estate) almost 2 years ago

Justin,  Wow - an amazing list of great SEO tips, many are new to me and I've been working for the last hour to implement some of your tips and will be doing much more next week.  This is a great post.  Thanks for this information. 

Posted by Vicki Pedersen, ABR, GRI, CDPE - Riverside and Corona CA Realtor (Pedersen Real Estate) almost 2 years ago

Thanks for the SEO grab bag...like trick or treating and taking inventory the next morning when you are 10. Trading, sharing with your friends.

Posted by Andrew Mooers | Northern Maine Real Estate / Aroostook County Broker (MOOERS REALTY) almost 2 years ago

Thanks for the great SEO tips - will definitely bookmark and come back again!

Posted by Simpson Real Estate almost 2 years ago

Great tips Justin.  Thanks for posting.

Posted by Don Stern ~ Greater Baton Rouge Real Estate (Realty Executives South Louisiana) over 1 year ago

Wow, this is great. I am bookmarking!

Marianne

Posted by Marianne Cherico-Home Stager (Interiors by Marianne Cherico) over 1 year ago

Wow... I've got a lot to learn

Posted by Vince McEveety (Keller Williams Realty) over 1 year ago

Thanks Justin for the information. I bookedmarked this one.

Posted by Akil Walker (Exit Advance Realty) over 1 year ago

Thanks for the info Justin!  After all these years, people are still getting help from your post!

Posted by Melanie Hedrick 972-816-7205 (Keller Williams - Dallas & Collin Counties best homes!) over 1 year ago

You should be getting more hits on this again today, as more people find you again!  I am still working through it.  Lots of great information. 

Posted by Don Sabinske, Sabinske & Associates Inc. over 1 year ago

This is an old post that deserves to be up front again with it's valuable information

Posted by Bill Travis, Broker/Owner (Captain Bill Realty, LLC) over 1 year ago

Also, use photos and make sure and enter appropriate alt image text.  Photos enhance blog posts and the alt text is another way to get keywords into a post.

Posted by Sam Chapman (Private Label Realty) over 1 year ago

This is great information.  I'll refer back to it.  Thanks for sharing.

Carla Freund Realtor Fonville Morisey

Posted by Carla Freund, Relocation Certified - Raleigh, Cary, & Triangle Area Realtor® (Fonville Morisey Realty - Kowitz & Freund Team Realty) over 1 year ago

I feel as though I have a tiger (nerd) by the tail! But am holding on tight and determined to learn. Thanks to all of you who posted in the whaaa??????????????aaaat catagory, I no longer feel alone in my infinite knowledgeness. I will follow you and try to keep up....but don't slow down for the sake of we who are on the bloggers steepest of the learning curves. Like the poor, we will always be among you! 

Posted by Diane Huffman (Moses Lake Realty Group) over 1 year ago

I have read this a couple times now and will make a point of reading it again before I post my next blog. Hopefully I can put into practice the great tips! Thanks

Posted by Jim Shepherd Real Estate Broker Mason County Real Estate (Prudential Northwest Real Estate) over 1 year ago

Justin - Thanks for the tips. I think that we get all caught up with the material and don't spend the time to analyse the keywords.

Posted by The Brewer Group Franklin Tn Homes (Benchmark Realty) over 1 year ago

Great post, Justin!  It deserves several readings.

Posted by John Mosier - Prescott's Patriot REALTOR® (Keller Williams - Prescott - AZ) over 1 year ago

I know I'm reading this a year after you posted it, but this is FANTABULOUS.

Love the suggestions in the "perfectly targeted post" and the idea of the link cluster.  I'm still trying to figure out the "Linkbait Post", but the day is young...

 

Posted by KERRY LUCASSE - Your Intown Atlanta Real Estate Consultant (Nest Atlanta Real Estate Group - Ian Marshall Realty) over 1 year ago

What a great post!

First ever that I printed.

Thanks so much!

Andy Brown
www.OnlineFLoridaMortgage.com

Posted by Andy Brown, Florida's #1 FHA/VA/RD Mortgage Lender! (Fidelity Funding Mortgage Corp) over 1 year ago

Great inforamtion Justin. You can never get too much FREE information!! Keep up the great posts! 

Posted by Joel Schmidt- Michigan Lifestyles Waterfront Luxury & Golf Course Frontage (Re/Max Platinum) over 1 year ago

Wow, great stuff.  This is something I should read at least once a week.  Thanks again for a very helpful post.

Posted by Brien Berard Maryland Real Estate Agents Laurel real estate (Remax Professionals Laurel MD) over 1 year ago

Justin, thanks for the great how to.  I've printed this to remind me of the nifty checklist I should be following to help increase the exposure of my wordpress site.  I belong to those who have been using multiple categories for my posts, and i haven't been using tags all that much either.  I'm going to implement your strategy and, very very likely, will publish a follow-up posts next month sharing my feedback.  Thanks again in advance, best.  Jark.

Posted by Jark Krysinski & Associates BA,ABR,IMSD (Vancouver,Richmond,Burnaby) (REMAX CREST REALTY WEST 7th) over 1 year ago

Justin - Jark reblogged this and I will readily admit that it is "over my head" at a number of levels ... but I'm going to break it down into single segments until I get it .... something tells me there is more value here and I readily see ... so I'll be following the links .... one at a time!

Posted by Jack Mossman - The Nines Team in Lodi (The Nines Team Realty) over 1 year ago

Excellent post Justin! Thanks for sharing, will definitely re-post!

Posted by Bukka Levy, REALTOR - San Francisco North Bay (Coldwell Banker Residential Real Estate Petaluma California) over 1 year ago

Justin, i'll re-iterate, this is an excellent post. Thanks for taking the time to share.

Posted by Mortgage Architects: Matthew Boswell, Mortgage Planner over 1 year ago

So much great info. Thanks for helping us all get Google savvy.

Posted by Debra Harbaruk Vancouver BC Realtor (Re/Max City Realty, Commercial Dr Condos) about 1 year ago

Justin, this is an incredible list/guide. I'm going to print it out and leave it here on my desk to see how much of it I can figure out. Thanks!

Posted by Eric Michael, CDPE -Real Estate & Short Sale Professional 734.564.1519 (Remerica Integrity, Realtors®, Northville, MI) about 1 year ago

Thank you i will take it a step at a time. seems easy to follow. Thank you for the wealth of  information

Posted by Central Texas Real Estate,Ernie Hernandez,NW Austin, Cedar Park (Keller Williams) about 1 year ago
Thanks for the tips.
Posted by Leah Henderson (Asset Realty, Inc) about 1 year ago

What a great list - I need to tackle it piece by piece,  Thank!   L

Posted by Laurie Logan-South Central WI Real Estate (Prudential Community Realty, Broker Associate) about 1 year ago

Hi Justin,

2 years ago I would not have read past the title.

Now I gobble up every word. Thanks for a very detailed and informative post

Phil

Posted by The Phil Leng Team, Bank Owned Property Experts 206-409-6600 (Keller Williams Kirkland) about 1 year ago

Wow. This is bookmarket because I think I'll be able to work off of this one post for at least 2 years.

Posted by Deborah Bly, RE/MAX Realtor (RE/MAX Space Center) about 1 year ago

Great tips, Justin. I really like the ideas of internal link juice and link clusters.

Posted by John Novak - Las Vegas and Henderson NV Real Estate (Keller Williams Realty The Marketplace) about 1 year ago

Excellent post. Thank you. I have a lot of work to do!

Posted by Phillip Baird (Keller Williams Realty) about 1 year ago

Thanks for the helpful information.  In order to help me absorb everything, I did have to copy and paste your text to Word...hope you don't mind.  PS, Nice rims.  :)  DJ

Posted by Debbie Jean (DJ) Artrip, Cardinal Real Estate, Northern Mich about 1 year ago

Thanks for the tip on internal links. Now I have some posts to edit.

Posted by Scott Cotton (Fathom Realty) about 1 year ago

Justin, thank you for great tips - I've been looking for a summary like this for a long time.

Posted by Elizabeth Byrne - Arlington Virginia Real Estate (Keller Williams Realty) 12 months ago

Great tips! I still believe that the #1 rule in SEO is to have meaningful content! Without that it doesn't matter how few errors you have or how many linking strategies you use. Content is King. Thanks for the list, it's great to see everything in one place.

Posted by Torgie Madison - Websites and Contact Management (Quicksilver Real Estate Solutions, LLC) 11 months ago

Just joined the group. I looked at the first post and said wow. Little late for tonight but have copied the link and will be back at it tomorrow. Thanks

Posted by Robert Schmalz - Cal. Lic Broker (West Los Angeles Real Estate Group) 11 months ago

excellent content and useful information.

Posted by Jack Snyder, Loan Officer, San Clemente Orange County, California, 949-204-8584 (Pre-Approval, First Time Buyer, Fixed Rates) 11 months ago

Great advice! Thank you for the information. Does including links to other sites in the body of your blog boost your rating in search engines? (I hope thats not a dumb question)

 Im new to Active Rain, and essentially new to blogging all together. I know your post will help me improve my results and drive more users to my blog. Good post, thank you for sharing.

Posted by Sean Thorson (Envoy Mortgage, Ltd) 11 months ago

Great Read! Very Helpful. Thank you!

Posted by Eric Harlington (PrimeLending, Plains Capital Bank Company) 11 months ago

Thank you for sharing all of this good information. I think this is going to help alot.

Posted by Cheryl Brewer 817 217-0005 Fort Worth, Dallas (Arlington, Texas- Tarrant County) 11 months ago

Most of this information holds true for any website...this is a great overview of SEO for websites and blogging!  That's why this is a popular post.

Posted by Don Orason (Silicon Valley Real Estate Team -Intero Real Estate Services) 9 months ago

Thank you for this insight, great post!

Posted by Didi Doolittle Vail, CO Realtor 970.232.8225 (Slifer Smith & Frampton Real Estate, Solaris Vail Office) 7 months ago

Justin,

Thanks so much for the post. these are some seriously valuably tips for even the non-real estate blogger. I hope you don't mind, but I shared this with a few friends.

Have a GREAT 4th of July weekend!

Posted by Warren Veach (State Continuing Education (StateCE)) 7 months ago
Justin, this is a WOW! post and I am so glad I found you.  I am surfing groups to find things that will teach educate me on "Google Juice" and SEO.  This is the most comprehensive site I've seen by far.  I will bookmark and suggest!  Thank you very much.  PS - I think we all need a little "nerd" growth!

 

Posted by CATHY BUREAU, MBA, GREEN, EcoBroker, SFR San Antonio, TX - Real Estate Broker (www.GreenHomeRealtySA.com) 6 months ago

Justin, I reblogged this because the keyword tool alone is like brushing our teeth and I wish I know what you know! Want to do a mind meld some time? ( any time?)  Warm Regards from Ann Arbor.

Posted by Kathy Toth Ann Arbor Realtor Ann Arbor Real Estate (Keller Williams Ann Arbor Market Center) 5 months ago

Great tips, all fifteen of them. Thanks for sharing.

Posted by Richard D Chapin PLLC (Solutions Real Estate, LLC) 5 months ago

Awesome post, Justin...  I make sure to link all blogs, posts, listings, and anything through Twitter, Facebook, LinkedIn...  It gets you traffic, AND rank if done right!

Posted by Christine Gerbehy (Prudential Diversified Realty & Associates) 5 months ago

Thank you for putting all this info on one post.  I noticed when checking out the links the last two...dead link checking tool and "Use this Query"  for missed link opportunities is broken.

Posted by Kim Caron (Keller Williams Sonoran Living) 4 months ago

Very helpful information.  I have been checking the links on my website manually and found tons of dead links.  I am going to give that link tool a try.

Posted by Christine McInerney- The McInerney Team Knoxville TN Homes For Sale (The McInerney Team with Keller Williams Realty) 3 months ago

Awesome tips!

Backlinks are a big part of SEO and use your social networking!

Posted by John Wingate 3 months ago

All great tips....just can't digest it all at once.  Have it bookmarked so that I can really go through it all.  Thanks!

Posted by Marti Kilby, Broker Associate, San Diego, CA (Myers Real Estate Group) 3 months ago

Propert keyword research is the core of any successful post. Hands down.

Posted by Bob Davis (Right Move Real Estate) about 1 month ago

Great information.  Keep it coming.

Posted by Luis Iniguez - Search Inland Empire Homes For Sale - Short Sale Agent (Keller Williams Realty) about 1 month ago

Most awesome article - thanks for sharing.

Posted by Kim Caron (Keller Williams Sonoran Living) about 1 month ago

I suggested bookmarked and reblogged

Posted by Mary Macy - Top Agents Atlanta Metro (Top Agents Atlanta Metro) about 1 month ago

I don't know how I missed this post, but it is fantabulous!!!!  I wasn't aware that google didn't like more than 100 links on the blog page and loke the tip about the link clusters and internal link juice.

I also just suggested for a feature :-)

Posted by KERRY LUCASSE - Your Intown Atlanta Real Estate Consultant (Nest Atlanta Real Estate Group - Ian Marshall Realty) about 1 month ago

Great Blog Justin! It's nice for you to put it out there in that mannner. I personally don't have or want to take the time to do all of that so I've search high and low looking for a user friendly way to market real estate services on the web. I have found that using the Facebook Platform properly is one of the most under used methods available today.

With over 164 million and growing US users the average Facebook subscriber spends 1 out of every 8 minutes on Facebook. 93% of all Adult Internet users are on Facebook.  Facebook is overtaking Yahoo and Google in total time spent on-line. Therein lies an abundant source of Real Estate Buyers, Sellers and new Agents. So the key is how does one tap this resource? Actually I have found it to be quite easy.

The key is to employ the 4 Commandments of Facebook Marketing (1) Use Business pages and not personal profiles. While over 76% of Agents have profiles less than 3% have a Business page (2) Your page name is critical. Less than 10% are using their page name correctly. (3) Be active in your promoting. Only 20% use a contest, giveaway or sweepstake to proactively draw traffic to their page. (4) Be active in your communicating. Go where the people are and engage. Stop hoping for visits to your wall. Less than 1% of Agents are doing all 4 right. Hmmmmm..

Anyway, my hats off to you for writing such a great blog. I'm sure that many will derive some huge benfits from it.

Posted by Jay Wilson (Facebook Real Estate Business System) about 1 month ago

Great post - jam-packed with smart tips. Thanks!

Posted by Darla Zimmerman-Pilant (Exit Real Estate) 26 days ago

Just review it again, it's worth to review it again and again! Great article! Have a great weekend Justin!

Posted by Jark Krysinski & Associates BA,ABR,IMSD (Vancouver,Richmond,Burnaby) (REMAX CREST REALTY WEST 7th) 22 days ago

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